Saturday, January 12, 2013

Sales of Pippa Middleton's Party-planning Book Fall Flat

Pippa Middleton penned a party-planning book “Celebrate: AYear of British Festivities For Families And Friends”. The book only ranked #177 on the Amazon best-selling book list.

Publisher Penguin invested heavily in publicity and paid a whopping £400,000 in advance to Ms. Middleton the Younger.

To boost sales, Penguin discounted the book from £25 to £12.50. Up till now, it only sold around 2,000 copies in its first week.

On Amazon's US list, the book ranked #303 in the book charts.

At the launch of her book, PM stated: "I just feel really fortunate to be able to build a career as a writer."

Not everybody agrees that she is a writer. Critics deemed her 416-page book to be “banal”.

One reviewer wrote: "You would think, with the amount of PR and media interest in the author of this book that she might have written her book carefully, or perhaps even taken some expert advice.”

"For reasons best known to Miss Middleton, she has traveled the globe, shamelessly promoting an unbelievable pile of rubbish. The book is uninspiring, verging on insulting."

On the bright side, she is in good company. Many big names have flopped with books before. Alec Baldwin’s book “A Promise to Ourselves:a Journey through Fatherhood” only sold 12 copies, raking in the grand total of £175.01.

Note to all writers: if possible, make sure that you get that book advance in full!

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